Approach

LASTING CHANGE

Jane Wentworth Associates is an independent strategic consultancy, based in central London and working with cultural clients all over the world. We change minds, experiences and organisations for the better.

HELPING CULTURE THRIVE

We are passionate about the vital role the arts can play in transforming people and society. Our aim is to help culture thrive with simple, compelling brand strategies that clarify what our clients do, why they do it, where they're going and how to get there.

HOW WE WORK

PERCEPTIONS IN THE ROUND

With a mixture of curiosity and audacity, we start by understanding how our clients are perceived by their employees and their audiences, what they want and what needs to happen to achieve their goals.

WHERE CREATIVITY MEETS STRATEGY

For us, brands are where strategic thinking meets creative purpose. We bring together designers who think strategically and consultants who look for creative ways to uncover what makes the organisation special.

FROM THE INSIDE OUT

For us, successful brands are built from the inside out, so we involve everyone in our process to find out what makes their organisation tick; what drives behaviour and what the future looks like.

KEEPING IT SIMPLE

We develop ideas generated from interviews and workshops into a simple story that articulates the essence of what the organisation stands for and enables employees to make the right strategic decisions.

LASTING CHANGE

Jane Wentworth Associates is an independent strategic consultancy, based in central London and working with cultural clients all over the world. We change minds, experiences and organisations for the better.

HELPING CULTURE THRIVE

We are passionate about the vital role the arts can play in transforming people and society. Our aim is to help culture thrive with simple, compelling brand strategies that clarify what our clients do, why they do it, where they're going and how to get there.

HOW WE WORK

PERCEPTIONS IN THE ROUND

With a mixture of curiosity and audacity, we start by understanding how our clients are perceived by their employees and their audiences, what they want and what needs to happen to achieve their goals.

WHERE CREATIVITY MEETS STRATEGY

For us, brands are where strategic thinking meets creative purpose. We bring together designers who think strategically and consultants who look for creative ways to uncover what makes the organisation special.

FROM THE INSIDE OUT

For us, successful brands are built from the inside out, so we involve everyone in our process to find out what makes their organisation tick; what drives behaviour and what the future looks like.

KEEPING IT SIMPLE

We develop ideas generated from interviews and workshops into a simple story that articulates the essence of what the organisation stands for and enables employees to make the right strategic decisions.